The Latest From Little Jack

Direct Mail Isn’t Dead: How to Blend Online and Offline in Your Next Marketing Campaign

As an online marketing company, we understandably spend most of our time thinking about the state of marketing on the Internet. But we sometimes wonder if marketers have shifted too far along the spectrum—after all, large parts of human lives take place away from screens, and that means there are marketing opportunities there. So, as […]

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Using Analytics to Give Thanks to Your Audience

This Thanksgiving, content marketers all over the U.S. will be gathering with friends and family to give thanks and celebrate the spirit of gratitude. But in addition to giving thanks to our close ones, we should take a moment to consider how to reflect gratitude to our readers as well. In our capacity as content […]

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