3 Best Practices for Creating a Better Content Creation Workflow

The Latest From Little Jack

3 Best Practices for Creating a Better Content Creation Workflow

Something we’ve found out through the years is that every company that creates content has its own unique process for doing so. However, not every idiosyncrasy is necessarily a badge of honor. There are definitely best practices that we’ve implemented with clients that have helped to streamline content production, eliminate stress, and, ultimately, create better […]

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5 Essentials Brand Guidelines Every Company Should Define

If you do any kind of marketing for your business, you’re probably aware that many businesses have a brand guidelines that they follow whenever creating any new materials. However, if you’re like most small to mid-sized businesses we encounter, you think you’re not big enough to justify putting together such a document. You probably have […]

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12 Video Content Ideas to Start Incorporating into Your Marketing

There’s no denying that video has become a growing part of successful online marketing strategies. There’s no scrolling through Facebook without seeing brands sharing informational and entertaining videos to get their content out there. If you’ve been wondering how exactly you can start incorporating video into your own marketing strategy, below is a long list […]

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7 Great Email Examples to Inspire Your Next Campaign

Most of us are practically drowning in the sea of emails that flood our inboxes on a daily basis. But as marketing professionals we’re constantly on the lookout for great looking emails. Whether it’s in our inbox, or seeking them out online we’re constantly saving the most engaging examples to inspire our next campaign. Today […]

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A/B Testing Your Way to Better Emails

If you’ve been following this blog for a while, you know that we’re firm believers in testing everything you can to continually refine your marketing strategy. A/B testing your emails is one of the simplest things you can do to improve engagement, and ultimately, the ROI on the emails you send out.   What is […]

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