Why Do People Even Like You? What is a Facebook Like?

We’ve been asking ourselves this question ever since elementary school (so let’s not get started on the whole psychological trauma thing). But this isn’t about us, it’s about understanding the anatomy of social media! As a small business owner, social media marketing (specifically facebook) is today’s bread and butter (maybe even meat and potatoes) for successful […]

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Google Privacy Becoming Google Prison?

The day is soon approaching, fellow Googlers. The day when all your internet eggs will be placed in one big basket. Effective March 1, 2012, Google will be enforcing a new Privacy Policy on all Google services, products, and websites.The policy will combine all your web activity and information into one large, interconnected account. Some of us […]

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A Case Study of Facebook Advertising and Its Efficacy

If you’re one of the smart ones who’ve been following our last few posts, then you’ll appreciate the significance of this Fist Pump. We’re going to perform a self-evaluation (different from self-analysis–we do that in the mirror every morning) on the efficacy of one of our own Facebook Campaigns. Hence, the following case study will demonstrate […]

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Facebook, Google+, LinkedIn: Battle of the Social Networks

In the business world, having a social media platform for marketing, relationships, and transactions is no longer an extraneous item, it is a necessity for survival. And with all these blooming new networks, how the heck are we supposed to choose the best party room for all the business meetings? Just like everything else in this […]

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Google+ Launching A Comeback?

When Google launched it’s new social networking phenomenon Google+ we were pretty excited at first. You might remember, too. We got all dressed up waiting for the invitation, popped the bubbly and brought out the appetizers. And we waited. This was like New Years Eve times a google! But we waited for too long in dull room. The […]

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Tweet! Post! Tag! Refresh!

With all the chatter about holiday marketing, we thought we’d revisit the concept of B2B Social Media relationships just in time for stuffing your Facebook in that roasted Twitter! Ahem, we mean this in all public courtesy. Just a recap of B2B marketing and the Social Media marketplace: Businesses on social media are managed by representatives looking […]

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Facebook Profile Picture: The Ever-Changing Dimensions

From practice, experience, and falling victim to Facebook’s constant changes we have learned the perfect profile picture dimensions and size. If you haven’t noticed Facebook makes some fun, and some not so fun, changes and updates (e.g. smart lists, close friends and acquaintances lists, subscribe button, suggested photo tagging, a surprise newsfeed layout change and […]

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North Coast Music Festival Explodes with Tweets!

Who would have thought social media could actually do something besides show how much you love to drink and how desperately you need attention from all your virtual friends?! Whoa, that came off a bit harsh. What we mean to say is social media is now becoming the lifeblood of entertainment marketing! This past Labor […]

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