Why Your Holiday Marketing Should Start NOW

Are we in the midst of the holiday season yet? If you were to ask someone in the general population, they’d likely tell you “No, the holidays are still 6 weeks away”. But if you were to poll some marketers, the answer you’re likely to get is “Yes, the holiday season started several weeks ago. […]

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Why Video Will Dominate Marketing in 2017

If you’ve paid attention to marketing trends over the last few years, you’ve likely already heard many singing the praises of video. In the coming year video won’t just continue to dominate the market, but grow into its own form of marketing strategy altogether. So why hasn’t video plateaued and instead continued to flourish? The […]

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How Much Does a Website Cost – The 2016 Edition

In website design (as with all design), there are 3 main needs every client has that the design company needs to address: Quality, Timeliness, and Price. Naturally, everyone is always in search of the holy grail of having a high quality product, as fast as possible, at the lowest price possible. In reality, some balance […]

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The Power of the Email Newsletter

Newsletters are one of the oldest forms of marketing. In this day and age, the email newsletter has been overshadowed by more glamorous marketing strategies such as social media and Search Engine Optimization. But newsletters comprise an essential part of a content marketing strategy, for these reasons: They’re a form out outbound content marketing, and […]

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3 Things Every Small Business Website Needs

You have a small business website. Well done. But what’s next? How do you drive traffic to that site, improve your search rankings, and generally get more customers? Unfortunately, your website alone can’t do it all—it’s there if people are looking specifically for your company, but it won’t directly help your company gain more customers […]

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3 Signs Your Website Needs a Redesign

Some companies think that once they have a website, they’re set. However, that’s never truly the case. If you take our advice and consider your website “your digital storefront,” it becomes clearer that your website will need regular updates, and eventually, like any brick-and-mortar storefront, a complete overhaul. How can you tell that the time […]

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Give It Away Now: Freemiums in 2016 and Beyond

Back in 2012, when Little Jack Marketing was just a scrappy online marketing underdog trying to make a name for itself, we wrote a post about why giving away free stuff just makes marketing sense. At the time we knew it was a good post, but what we didn’t know was that it was going to […]

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